public relations services

Combining Strategy, Meaningful Messages and Flawless Execution

SVM’s approach to public relations is grounded in several key principles:

  • Senior PR executive involvement in every account on a day-to-day basis
  • Development of key compelling messages
  • Comprehensive, strategic approach to identifying and pursuing a broad range of opportunities
  • Development of a team relationship with clients
  • Strong execution of ongoing programs

SVM provides ongoing public relations account management and consultation on appropriate programs, campaigns, strategies and tactics. Specifically, this includes:

PR Planning

  • Communications Planning
  • Strategic Planning
  • Positioning/Messaging Workshops
  • Message Development
  • Media Training
  • Media Research and Planning
  • Social Media Program Planning
  • Market Research
  • Trend Analysis
  • Crisis Communications
  • Competitive Audits
  • Media & Analyst Audits
  • Audience Analysis/Segmentation

PR Activities

  • Analyst Relations
  • Editorial Relations
  • Blogger Relations
  • Product Launches
  • Product Reviews
  • Company Launches
  • News Announcements
  • Social Media Releases
  • Press & Analyst Tours
  • Case Histories
  • Bylined Articles
  • Feature Articles
  • Technical Articles
  • Facebook Page Development/Maintenance
  • Twitter Account Development/Maintenance
  • Application Releases
  • Press Release Optimization
  • Blog Creation/Maintenance
  • Executive Interviews
  • Speaker Bureaus
  • Audience Acquisition
  • Speech/Script Writing
  • Partner Press Relations
  • Email Newsletters
  • Awards
  • White Papers
  • Photo Opportunities
  • PR Merchandising
  • Special Events
  • Community Relations

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Additional Services

SVM provides full-service advertising, web site development, direct mail, email marketing, and marketing communications services to clients who are attracted to the advantages of building an integrated marketing communications program with one partner.

[ click here to view our marketing communications services ]