Healthcare
We know healthcare and life sciences
From new technologies for improving the delivery of care to emerging reimbursement models, health equity and AI, SVM is well versed in the changing world of healthcare and life sciences. With clients in digital health and therapeutics, med device, diagnostics, drug development, genomics, precision medicine and more, you can be confident that your team will hit the ground running with deep industry knowledge, and connections that align your company and thought leaders with relevant trends to fuel great PR and content programs.
A sampling of our client experience
[ Click here to view a more complete list of our healthcare & life science client experience over the past twenty years ]
Where we work in healthcare
Healthcare isn’t one market. A remote patient monitoring platform, a CDMO and a genomics company sell to different buyers, answer to different regulators and get covered by different reporters. We work across all of it.
| Practice area | What that covers |
|---|---|
| Digital health & health IT | Digital health, health IT, healthcare data and intelligence, clinical workflow technology, care coordination, patient navigation and engagement, telehealth, remote patient monitoring |
| Care models & reimbursement | Digital therapeutics, value-based care technology, revenue cycle management, home, community and social care technology, SDOH |
| Clinical decision-making | Digital diagnostics, clinical decision support, digital clinical research, clinical research and trial technology |
| Medical devices & MedTech | Medical devices, MedTech, drug delivery and combination products, healthcare packaging and life sciences supply chain |
| Diagnostics & precision medicine | Diagnostics, genomics and precision medicine, laboratory technology and research tools, laboratory informatics and automation |
| Therapeutics & biomanufacturing | Drug discovery and TechBio, biomanufacturing and pharmaceutical manufacturing, CDMOs and life sciences services |
| Trust & compliance | Healthcare cybersecurity and compliance, regulatory, quality and compliance services, healthcare AI, consumer health and wellness technology |
What we do
Healthcare buying is slow, committee-driven and evidence-led. Clinical leaders, IT, procurement and finance all weigh it differently, and a claim nobody can check doesn’t survive that. So we build the evidence, then put it where those people actually look.
That means earned media in the trade, clinical and business press — reporters who already cover your category, not a list bought from a database. Thought leadership built around your executives rather than around us: bylines, contributed content, speaking, podcasts, awards. Positioning and messaging sharp enough to survive a committee. Analyst relations with the firms your buyers quote back to you in procurement. Search and AI visibility, so you surface when someone asks ChatGPT, Claude, Gemini or Perplexity. And design, branding and web development when the story needs to look the part.
It’s one integrated program, not six retainers. That’s the point.
Who we’ve worked with
A sampling of our healthcare and life sciences client experience:
- 4D Path — Personalizing cancer care through a novel, physics-informed approach to predict tumor response to therapy
- Acuity Link (Central Logic) — Non-emergency medical transportation platform
- AngelEye Health — NICU patient engagement platform
- Availity — The nation’s largest health information network
- Bamboo Health — Care collaboration and actionable insights across the continuum of care
- Baylor Genetics — Clinically relevant genetic testing to help determine an individual’s chance of developing or passing on a genetic disorder
- BD (Peripheral Intervention Division) — Implantable ePTFE and textiles, etc. for cardiovascular devices
- Benevis — Provides dental practice management services to over 120+ supported offices across the country
- Biomedical Structure (Confluent) — Implantable biomedical textiles
- BreatheSuite — FDA approved devices that help asthma and COPD patients
- Care Eleven School Health — Brings comprehensive physical, behavioral, and preventative care directly to schools
- CareSimple — Remote Patient Monitoring (RPM) solution
- CloudWave — A leading provider of cloud and cybersecurity solutions for healthcare provider organizations
- Cortland Biomedical — High-performance biomedical textile structures
- Decas Botanical Synergies — Value-added ingredients for dietary supplements
- Diameter Health — The standard for providing normalized, clean, de-dupped clinical data
- EHNAC — The Electronic Healthcare Network Accreditation Commission
- Ellipsis Health — Vocal biomarker technology to help quantify and manage depression and anxiety symptoms at scale
- Foresight Diagnostics (Natera) — Diagnostics that combine precision genomics and bioinformatics to advance cancer drug development and patient care
- Health Catalyst — Healthcare intelligence company that accelerates measurable improvement for health systems across cost, clinical, and consumer performance
- Hicuity Health (formerly Advanced ICU Care) — The leading tele-ICU provider in the U.S
- HIMSS — New England Chapter of HIMSS
- HURC — Mid-cycle revenue operations system that drives net patient revenue
- IlluminOss — Orthopedic fracture repair products
Where we get you covered
We place healthcare and life sciences stories in the publications your buyers, clinicians and investors already read.
| Beat | Publications and firms |
|---|---|
| Health IT & digital health | HIStalk, Healthcare IT News, MobiHealthNews, Health Payer Intelligence, Chilmark Research, KLAS Research, HIMSS |
| Provider & payer business | Modern Healthcare, Fierce Healthcare, Becker’s Hospital Review, MedCity News, Healthcare Finance |
| Life sciences & research | STAT+, Endpoints News, Applied Clinical Trials, Pharmaceutical Executive, GenomeWeb, The Pathologist |
| Medical device | MD+DI, MassDevice, Drug Discovery & Development, Bio-IT World |
| Business & national | The Wall Street Journal, The New York Times, Forbes, Axios, NPR, U.S. News & World Report |
Questions we get asked
Which kind of agency should a digital health company hire?
If your buyers are clinical, IT and finance leaders evaluating in committee, you need an agency that can earn third-party credibility — not just place announcements. Look for healthcare-specific reporter relationships, analyst relations experience, and the ability to connect PR to pipeline rather than to impressions.
Does SVM work with early-stage healthcare and life sciences companies?
Yes. Our client experience spans venture-funded startups, growth-stage companies and global enterprises. Engagements are monthly retainers with planned hours, no overage billing, a one-page contract and an agreed wind-down — no annual commitment.
What does SVM do about visibility in ChatGPT and other AI tools?
We treat AI visibility as one discipline inside an integrated program, not a separate product. That means generative engine optimization (GEO) and answer engine optimization (AEO) alongside earned media, authority building, content and search — because the brands AI systems cite are largely the brands credible third-party sources already talk about.
Who actually does the work?
Senior practitioners. SVM is a senior-led team, and the people who pitch your account are the people who run it.
Where is SVM located?
SVM PR & Marketing is headquartered at 225 Dyer Street, Providence, Rhode Island, and works with clients across the United States. The firm was founded in 1971 and is privately owned and independent.
